Mark Andy

Instrumental for a highly successful website launch, we've accomplished exceptional outcomes within just a month, positioning the new site on the first page of search engine results for numerous critical Mark Andy keywords. This newfound ranking stands in stark contrast to their previous website, where these keywords struggled to break into the top 50 or even the top 100 rankings.

Kicking off our partnership with Mark Andy, we conducted an in-depth examination of their brand, sector, and competitors, a crucial initial phase. This thorough analysis ensured our team had a deep understanding of the project's overarching objectives and desired results, enhancing our effectiveness as we proceeded.

Acknowledging the substantial scope of the forthcoming website redesign project, given its significant scale, our approach began with the creation of a dedicated microsite highlighting Mark Andy's digital solutions suite. Drawing upon insights garnered during the project's initial strategic phase, we adeptly constructed a content-rich microsite that conveyed Mark Andy's story, thoughtfully organized critical product information, and delivered a substantial boost in leads for their sales team.

Following the microsite's remarkable success in lead generation, we took on the ambitious task of overhauling the entire Mark Andy website. Amidst the intricacies of content planning, distinct development requirements, and a pressing launch deadline for a crucial trade show, our team's exceptional communication both externally and internally enabled us to conquer every obstacle with efficiency.

In response to the increasing prevalence of mobile device usage, it became imperative to place a strong emphasis on optimizing the mobile user experience. The new Mark Andy website's multi-level navigation structure necessitated meticulous attention to ensuring smooth page access, seamless transitions, and efficient retrieval of essential information.